Virtual Sales Training for Luxury Retail
About Conversation Couture
Conversation Couture is an E-learning company that focuses on training luxury retail sales associates and their managers on how to drive sales in a virtual environment. We offer the only certification training programs in virtual experiences and chat box communications.
The Luxury Retailer's Challenge
When a customer walks into a luxury retail store, the sales associate needs to create a positive experience to advance a sale. With an average of only 20% - 25% of luxury brand sales currently conducted online and with the projection of 50% by 2030, stores must develop tools for engaging high-end customers in online experiences. This not only will benefit with an increase of sales, but will ensure the luxury brand remains relevant in the eCommerce space.
The Conversation Couture's Solution
Conversation Couture understands that moving to an eCommerce space in the luxury brand market can be challenging, particularly with maintaining the customer relationship and brand consistency. Therefore, we offer certified training programs for existing retail sales associates and managers to drive more sales within a virtual shopping experience that will maintain your company and brand goals when engaging with a customer.
As the President and CEO of Conversation Couture, Olivia Steele is responsible for running all facets of the business. Previously, Olivia served as an Online Enrollment Counseling Manager with eCornell, where she led the design and implementation of the live Q&A virtual information sessions, successfully ran the online chat team, and various other projects to increase sales through a virtual platform. She has over 10 years of experience in the fashion retail industry, with a combination of corporate online merchandising and buying as well as in-store sales. In addition, Olivia has over 5 years of experience in the eLearning industry. This unique skill set combination provides Conversation Couture a leader who understands the luxury retail industry and target markets.
Olivia has a certificate in Women in Leadership, a Master certificate of Human Resource Management, and certificate in the Psychology of Leadership from Cornell University. She holds a certification from the HCI as a Strategic Human Resource Business Partner. Olivia has earned a BS in Fashion Merchandising from Kent State. She is fluent in Italian, loves to cook, and is a true optimist.
With over 20 years of business experience, Emily is a cross-functionally focused business communicator and leader in creating and implementing business plans and economic models. She has worked in business operations in corporate America, has owned two companies, and has received Woman of the Year from the National Association of Professional Women. She has mentored many entrepreneurs to help launch new business ventures, and is always looking for new emerging markets. Emily has a BS in Technical Communications from Clarkson University and a MBA from Northeastern University. Emily serves on the board of directors of Open Arms Ukraine, an international non profit company, and Health Metrics, LLC.
In addition to her position at Conversation Couture, she is an Adjunct Business Professor at Dallas College, training entrepreneurship to the next generation. Emily lives in north Dallas with her husband and three children.
Lorena Gasca has a BS in Computer Engineering from ITAM (Instituto Tecnológico Autónomo de México) in Mexico City. She worked as an IT contractor for over 8 years for AAFES Retail Company working on the Human Resources systems, where she created and analized employee reports. Lorena is great with time management, data analysis, and is detail oriented. After taking a break to take care of her family, she worked in customer service providing timely, attentive, upbeat service to customers making sure their needs are met.
As the Project Manager of Conversation Couture, Lorena is responsible for the planning and overseeing all aspects of projects to ensure they are completed in a timely fashion, within budget, assign responsibilities, and monitor and summarize project reports. Born and raised in Mexico City, Lorena takes the lead to offer Conversation Couture programs and services in Spanish.
Jessica began her fashion career as a Digital Stylist for companies such as Nordstrom and Allume. Having a natural drive for networking and building relationships led me to a career in Business Development. Starting as an Intern and working my way up to a lead role with Luxury Resale Marketplaces has landed me in this ideal position with Conversation Couture, that I am truly passionate about.
As a Luxury Business Development Specialist for Conversation Couture, she helps B2B and B2C clients find the perfect programs that we offer to fit their individual needs and those who are looking to invest in their future.
In her spare time she enjoys being a dog mom and spending time with her family in Texas.
Kendal grew up moving every three to four years since she was born. Starting in Oklahoma, then moving to Texas, Alaska, Indonesia, back to Texas, Norway, Colorado, Spain and back to Alaska! It was in Jakarta, Indonesia where the spark for fashion and luxury began. She graduated from the International School of Stavanger in Norway with an International Baccalaureate diploma. Then she spent one year at the University of Colorado in Boulder, CO pursuing a psychology degree, participating in her sorority- Alpha Phi, and enjoying nature. Kendal soon came to realize that she was missing her passion for fashion and luxury, so she went back to Europe and graduated at the Global Business School of Barcelona with a Bachelor’s Degree of Business Administration with an emphasis on Fashion and Luxury and Digital Innovation.
Kendal is currently in Anchorage, Alaska and is always excited for her next journey. She is eager to provide others with enriched experiences in the luxury industry and use her knowledge to their advantage!